Client Overview & Recruitment Challenge
BACTA, the trade association representing the British amusement and gaming sectors, faced a critical recruitment need for their EAG Expo. They sought to fill two key Sales Manager positions. Despite their efforts through internal networks, BACTA struggled to find top-quality candidates who possessed the specific experience needed—proven expertise in selling exhibition stand space and the ability to make an immediate impact.
They required skilled, results-oriented professionals who could quickly integrate into the team and drive success.
Our Recruitment Approach
Understanding the urgency and importance of these Exhibition Sales roles, Eligo Recruitment began with an in-depth consultation to grasp BACTA’s requirements and expectations. This allowed us to craft a targeted strategy that included:
- Leveraging Our Network: We tapped into our extensive network of sales professionals with a proven track record in exhibition sales.
- Targeted Job Advertising: The roles were promoted across relevant industry channels to attract qualified sales candidates with exhibition backgrounds.
- Collaborative Candidate Search: Our resourcing team performed a comprehensive search within our database of pre-vetted candidates, ensuring a focus on those with direct experience in selling exhibition stand space.
From this approach, we identified and shortlisted nine candidates who met BACTA’s requirements. Each potential hire underwent a rigorous pre-screening interview to evaluate their skills, fit, and motivation.
Only the best-matched individuals were then presented to BACTA for further consideration.
Results & Successful Placements
Our methodical and efficient process paid off. Within a short timeframe, we successfully placed two highly qualified Sales Managers with BACTA. Here’s how the recruitment process unfolded:
- Speedy Interview Process: The first round of interviews was completed swiftly, followed by second-round interviews the next week.
- Seamless Onboarding: Both candidates seamlessly transitioned into their new roles, bringing valuable exhibition sales experience that allowed them to hit the ground running.
BACTA was highly satisfied with the process, praising the speed, quality, and overall fit of the candidates. Both Sales Managers are now excelling in their roles, contributing to the success of the EAG Expo.
Client Testimonial
"Guy’s sector knowledge and relationship-building expertise, whether with clients or candidates, makes him exceptionally skilled at making the right introductions. In my experience, he can accelerate the process, which is always invaluable when filling urgent vacancies. It’s been a pleasure working with him." – Nicola Lazenby, Exhibition Director
This case study highlights our ability to deliver exceptional results by understanding client needs, leveraging a robust network, and executing a precise recruitment strategy. Whether you're looking to fill urgent vacancies or hire specialized talent, our team is ready to help you find the right fit, quickly and effectively.
Get in touch with one of our consultants today to learn how we can support your recruitment needs.